Vice Media’s CPO brings a background reflecting a ‘rich tapestry of diversity’

When Daisy Auger-Domínguez’s 12-year-old daughter asked her what she does for a living, she responded, “I help people make better decisions,” Auger-Domínguez told HR Dive. “That’s what I work on everyday.”

Analyzing how workplace culture impacts employees and an organization while helping to position a workforce for transformational growth is Auger-Domínguez’s forte. “I’m not your traditional HR leader,” she said. And those skills came in handy when starting her new role as chief people officer at Vice Media Group in May amid the COVID-19 pandemic. 

Auger-Domínguez brings to her position more than 20 years of experience in leading large-scale, global teams in HR transformation, organizational effectiveness, talent acquisition and development at companies including Moody’s Investors Service, The Walt Disney Company, Viacom and Google. She was most recently an independent consultant advising senior leaders and board members at Fortune 500 companies, social impact organizations and startups.

At Vice Media Group, a digital media and broadcasting company based in Brooklyn, Auger-Domínguez reports directly to CEO Nancy Dubuc and is a member of the executive leadership team. 

A diverse upbringing

Auger-Domínguez said her expertise in building a workplace culture based on diversity, equity and inclusion has its roots in the Dominican Republic. 

The daughter of a Dominican father and Puerto Rican mother, Auger-Domínguez was born in New York City. “My parents were teenagers, and they were ill equipped to raise a child; they were 15 and 16,” she said. “When I was about two years old, my paternal grandparents offered to raise me in the Dominican Republic.” She lived in Santo Domingo, the country’s capital. “I grew up with an amazing family, and had a very broad sense of what extended family meant.”

She attended an international school in Santo Domingo with students from around the world. It’s where she met her Danish best friend. The “rich tapestry of diversity” experienced at school and the multigenerational support of her family provided the future leader with a solid foundation, Auger-Domínguez said. At age 16, her father wanted her to return to the U.S. to prepare for college, she said, so Auger-Domínguez and her grandparents joined the family in New Milford, New Jersey.

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